Silver Sunday is a flagship initiative of the Sir Simon Milton Foundation. The brainchild of former Foundation Trustee Christabel Flight, Silver Sunday started with a tea dance and within a few short years it has turned into a national campaign to tackle the blight of loneliness that affects so many older people. Silver Sunday is a day in the national calendar, the first Sunday in October, when we ask the nation to pause and think about older people and celebrate their contribution to society.

Silver Sunday is a powerful vehicle to draw attention to the problem of loneliness amongst older people. Celebrating the contribution of older people to society, also increases their happiness and wellbeing and presents an opportunity to bring generations together.

Silver Sunday also provides an opportunity for local authorities, charities, community groups and private, voluntary and public organisations to promote what they already do to relieve social isolation and loneliness among older people.

The next Silver Sunday falls on 6th October 2024 – please add it to your diary and let us know if you want to get involved.

“Our ambition has always been to create a day in the nations’ hearts where older people feel valued and are given new opportunities to get out of the house, learn new skills, make new friends and connect with the communities and generations around them – if we can have a Father’s Day and Mothering Sunday, why not a day for older people?!”

The Lady Christabel Flight

Silver Sunday Founder


Silver Sunday